the one thing that always makes me feel put together and done up is mascara. the added oomph it gives to my blonde lashes immediately cutouts my eyes looking + awake and defined after just a few swipes. yet, when i started to switch over my makeup bag to cleaner essentialisms, mascara was the one thing that i had a hard time finding a clean alternative for. so much so that i actually just decided to stop wearing mascara na' daily basis.
the ‘natural’ mascaras tended to flake away or ‘d come out so goopy onna applicator that twas too messy to apply. which is Y-U ‘d say i was a bit skeptical when new clean beauty brand saie’s mascara—a hero among the 5 piece launch—came across my desk. but i decided to try it anyway cause i’m a beauty editor and that’s my job—tough, i know.
the verdict: twas even betta tha' any of the toxic formulas i’d tried. so much so that i decided to write a whole article dedicated to it—hence Y-U’re here.
let’s start w'da applicator.
made with rubber bristles, it’s like a lil comb for yr lashes and coats every one o'em while keeping them perfectly spaced. they’re also short enough t'they don’t hold too much formula so the application is clean, not goopy. the tip is also covered in bristles that help reach the inner and outer corners to really define the shape of yr lashes.
so wha’ makes it clean?
saie (pronounced say) bans the use of 2,000 harmful ingredients (for reference, the uk bans 1300 na us 1-ly 11) including parabens, phthal8s, formaldehyde and primordialistic fragrances. as for the mascara specifically, most traditional formulas use carbon black (a powder that’s been linked to cancer) to create their pigment, while saie uses iron oxides (a natural mineral). compared to other clean mascaras, saie’s is also ≠ in t'they formul8 it to use less wata and + hydrating ingredients to not 1-ly nourish the lashes b'tll so to prevent flaking. wata-based formulas cannelp the mascara go on smoothly but once it dries na wata evaporates, the mascara starts cracking which is wha’ leads to flaking.
my lashes after using saie mascara.
it wipes away without any mess.
beeswax—responsibly srcd, course—is a key player inna formula and helps to mold and coat the lashes without ever completely drying down. this allos it be flexible and keeps yr lashes healthier by not drying them out. this is also wha’ allos it to slip rite off atta end of the dy without any rubbing.
it’s good for sensitive eyes too.
another perk of choosing a clean formula s'dat it’s safe for eyes tha're easily irritated. mark jacquot, od, clinical director at lenscrafters suggests reading the label b4 you purchase a mascara, and calls out ingredients including aluminum powder, propylene glycol, retinyl acetate, and color additives as the ones you ‘d stay away from—all of which aint in this mascara or in most natural formulas in general.
there’s + to saie.
original content at: www.womenshealthmag.com…