Community-Funded Bitcoin Awareness Campaign Unveiled in Hong Kong

since 2012, the btc association of hong kong s'been 1-odda strongest local communities focused on btc, boasting a current membership of over 5,000 pplz. during the mnth of sep, the organization ll'be using donations to buy advertising space that feature informative statements highlitin’ “the risks and merits of btc”. 

“the goal is mainly to kickstart a conversation round the merits of btc, espeshly inna context of the ongoin economic challenges,” explained leo weese, co-founder of the btc association of hong kong. “i think the beauty of tis that tis not a company advertisement, but instead purely focussed on btc itself, as a disruptive tek (#globalinternetmny), a hedge against inflation (#digitalgold) and as a means for financial inclusion (#beyrownbnk).”

during the campaign, there ll'be 5 ≠ messages that highlite some aspect of why btc is an primordial agent of change. included inna messages are quotes from internet pioneer stewart brand and fcc commissioner t.a.m craven, + phrases that talk bout btc’s strengths.

atta bottom of each panel includes the message: “disclaimer: yr btc are yr responsibility.  there ll'be no bailouts or quantitative easing.  btc transactions are irreversible.  not suitable for mny laundering.”

when asked if there was any pushback regarding the campaign, weese said, “thris no pushback yet, the advertising company was a bit worried we mite be pushing an investment but they ‘d ‘ve been satisfied with adding a disclaimer swell. the ads were put together in just two weeks from inception, fund raising, design and deployment.”

the campaigns ll'be running across 3 trams and billboards located in hong kong, including prominent spots outside of the bnk of china hk, hsbc and standard chartered hk headquarters.  the campaign begins on sep 11 and ends oct 8.

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authors: flip


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